TY  - JOUR 
AU  - Rodríguez-Fuertes, Alfredo
AU  - Alard-Josemaría, Julio
AU  - Sandubete, Julio E
PY  - 2022
UR  - http://hdl.handle.net/20.500.12020/1244
AB  - This article presents the analysis of the main Spanish political candidates for the elections
to be held on April 2019. The analysis focuses on the Facial Expression Analysis (FEA),
a technique widely used in neuromarketing research. It allows to...
LA  - en
PB  - FRONTIERS MEDIA SA
TI  - Measuring the Candidates’ Emotions in Political Debates Based on Facial Expression Recognition Techniques
DO  - https://doi.org/10.3389/fpsyg.2022.785453
T2  - Frontiers in Psychology
M2  - 1
KW  - neuromarketing techniques
KW  - facial expression analysis
KW  - emotions
KW  - election debates
KW  - political communication
KW  - iMotions platform
VL  - 13
ER  -